How
Haugen Properties
Gets Your Home Sold!
www . Ha ug e nP r op e r t i e s . c om
Whether you have a multi-million dollar listing or a “needs some TLC”, a
professional photographer is a imperative to the performance of your listing.
According to the National Association of REALTORS®,
80%
of all home
buyers are online looking at homes first before contacting their REALTOR®
to
go see properties. This makes your listing’s online presence a very important
factor and tool for selling your home in today’s Real Estate market. If your
agent is not utilizing professional quality marketing materials and online
marketing techniques it may it may be time to change REALTORS®.
People tend to respond actively to what they believe. In comparison,
professional Real Estate photography and marketing is no different. It builds
a sense of worth visually and conveys that the property is represented well. It
implies that the home is desirable and worth the extra marketing efforts! For
this reason, it reduces the amount of buyers that make unreasonable offers
and increases the amount of potential buyers that are willing to pay top dollar
to secure the home. With such a simple equation for success, why are there
REALTORS® out there that are unwilling to embrace the importance of
photography and technology as vital tools in today’s market?
The truth is not all REALTORS® are created equal. Many sellers don’t realize
that in today’s market ideally, they should be searching for a Real Estate agent
that more closely resembles an advertising or marketing professional. Lets
face it, we live in a world of imagery. Standing out is being noticed. Being
noticed brings you showings. Showings bring you a buyer. Thus, magazine
quality images and marketing materials are not a luxury, they are a necessity!
IMAGES
THAT SELL
PHOTO DESIGN
ART OF LIGHTING
You may have heard the saying
“
A picture is worth a thousand
words.” I would like to take that a
bit further by saying “A picture is
worth thousands of dollars to your
listing.” Professional photography
will not only bring your listing more
showings but the numbers show
that it will sell faster and for more
money. When listing your home ask
your
REALTOR®
if they use a
professional photographer for their
listings. Many
REALTORS
®
do,
but, one thing to keep in mind is most
rely on photographers that schedule
multiple photo-shoots and clients
per-day. Request a time slot that will
show your home in the best light! As
a general rule of thumb early morning
or evenings work best.
Buy i ng o r Se l l i ng ? Ca l l Ha ug e n P r op e r t i e s 469 . 583 . 7571